Vision and Mission
Vision
To be a successful investment firm through the application of the highest professional standards, drawing on our investment experience and adhering to our Islamic values.
Organizational Values
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Trust
Gained from all our stakeholders and the general public -
Excellence
In achieving the highest professional standards in all our dealings -
Dedication
In adopting Islamic values, professional appearances, honesty, confidentiality, professionalism and accuracy, as well as adhering to the company-wide culture of high ethical standards -
Transparency
In all our dealings, contracts and results
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Mission
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To create value for our shareholders and maintain it over the long-term
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To provide unique and high quality financial products and services which are in line with the market and comply with the principles of the Islamic Shari’ah
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To meet the needs of customers in simple, flexible and creative ways
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To provide our investors with sound investment advice, drawing on the strength of our experience and knowledge, while keeping abreast of the latest financial sector developments
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To maintain a strong work culture by attracting and rewarding high quality staff, and motivating them to provide high quality and competitive services